RRB Bank is a modern European bank. Its main values are professionalism, reliability, openness and the level of customer service.
We kept it concise and strict in the process of creating the logo. Pure contrasting colors were used. This method allowed us to achieve the necessary perception and emphasized the relevance, modernity and European style.
The new logo is based on a combination of straight lines and a percentage sign. The line symbolizes movement forward and a focus on results. There is also the continuity of the previous sign which conveys the message: we are true to our principles but now we are even more reliable, confident and modern. A percent is a recognizable object in the banking industry. It embodies clarity and professionalism.
The result of the work was a clear memorable logo that reflected the direction of the company and was positively received by employees and clients of the bank.