ACOOLA

Advertising campaign

Acoola is a popular brand of fashion clothing and accessories for children from 3 to 14 years old. The network of branded stores has more than 200 outlets in Russia and neighboring countries.

Our team developed an advertising campaign for Acoola's new school clothing collection.

The choice of school uniform is a real fathers and children’ drama: practicality is important to adults, and fashion and style are important to schoolchildren. The Acoola brand consider the interests of both sides, offering something more than just clothes for the school year. In this form, the child feels like a real hero.

We showed children in the role of school superexperts: the fastest, smartest, most creative... Each child has his own superpowers and each ACOOLA clothing helps to reveal them. Vova is an expert in charm, so he prefers classics and jackets, and Masha adores comfortable clothes because she spends all her free time on the sports ground... Each of our school heroes is charisma and individuality itself, and together they are a real dream team that you want to join.

The advertising campaign started in August. The dream team appeared on Russian television channels, billboards, sites, in digital and on radio. As a result, the most ambitious sales plans were exceeded, and revenue growth amounted to 125% in a stable market.

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Contact our development director
Kapitanova Ylija

Kapitanova Ylija

Commercial Director

room 1, office 13, 4th floor, 7g Kozlova lane, Minsk, Republic of Belarus 220037

220037 Minsk,

Republic of Belarus


Kapitanova Yulia

Kapitanova Yulia

Commercial Director

20 Berezhkovskaya naberezhnaya, building 10, 2 floor, location 1, room 1, Moscow, 121059, Russia